2x4/design series 3

From high-profile identities for the Brooklyn Museum, the Guggenheim Museum, and other cultural institutions to the immersive environment of Prada’s Manhattan showroom, the New York–based studio 2×4 has moved graphic design into unprecedented areas. With sensitive, provocative responses to their clients’ cultural and historical contexts, 2×4’s designers demonstrate a unique sensitivity to environmental conditions, a deep engagement with popular culture, and a penchant for playful, figurative patterning. The first publication devoted to the studio’s oeuvre, this publication is the third installment in the San Francisco Museum of Modern Art’s Design Series, highlighting work by architects and designers at the forefront of their respective disciplines.